Middle East Tourism Takes Center Stage at Arabian Travel Market 2025: Innovation, AI, and Sustainability Lead the Way

At ATM 2025, Middle East countries like UAE, Saudi Arabia, Oman, Qatar, and Bahrain showcased their transformative strategies for the tourism industry. Key themes included AI, data analytics, sustainability, and connectivity. These nations are leveraging cutting-edge technology and sustainability to redefine global tourism and lead the industry into a new era.

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Sri Lanka Urged to Strengthen Digital Focus to Boost Tourism Industry

Industry experts are urging Sri Lanka to strengthen its digital presence to boost its tourism sector. Despite past crises, the country is well-positioned to capitalize on Asia’s growing hospitality market. Emphasizing coordinated efforts between authorities and private brands, stakeholders highlight the importance of enhancing digital tourism to attract more travelers and increase revenue.

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