First-of-its-kind event brings together top talent to drive data-driven innovation
Riyadh, Saudi Arabia – March 13, 2025 – Endava, a global leader in digital transformation, hosted a datathon in Riyadh in collaboration with the National Development Fund (NDF) and Google Cloud in Saudi Arabia. The event brought together data scientists, engineers and industry experts to tackle real-world challenges through data-driven innovation.
The datathon served as a collaborative platform for participants to harness the power of data and technology to develop solutions that align with Saudi Arabia’s Vision 2030 goals. By leveraging cutting-edge tools and methodologies, teams worked on key challenges across finance, sustainability, and digital infrastructure, showcasing the potential of data analytics and artificial intelligence in shaping the future.
Andrew Rossiter, Global SVP & Google Cloud Unit Lead at Endava, said: “Data is at the heart of today’s AI-driven digital transformation, and this event underscores our commitment to fostering innovation in Saudi Arabia. By bringing together the best minds from Endava, NDF and Google Cloud, we have created a unique environment for ideation and problem-solving, accelerating the Kingdom’s journey toward a data-driven economy.”
Ahmed Bawareth, Service Excellence Office Sr. Executive Director at NDF, emphasised that organising this datathon reflects the Fund’s commitment to fostering digital innovation and empowering local talent. He highlighted that leveraging big data and artificial intelligence to develop practical technological solutions is a fundamental pillar in achieving sustainable development and driving digital transformation in the Kingdom.
This initiative aligns with the Fund’s strategy to enhance collaboration among development entities and harness advanced technologies to create solutions that support the digital economy and contribute to the objectives of Saudi Vision 2030.
Throughout the event, participants had access to mentorship from industry leaders, hands-on workshops, and the latest tools from Google Cloud and its AI ecosystem. The winning teams presented innovative solutions with the potential to be further developed and implemented within strategic initiatives across the Kingdom.
The datathon marks the beginning of deeper collaboration between Endava, NDF and Google Cloud in Saudi Arabia, with future initiatives aimed at accelerating digital transformation and fostering a thriving tech ecosystem.
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About Endava: Endava is a leading provider of next-generation technology services, dedicated to enabling our customers to drive real impact and meaningful change. By combining world-class engineering, deep industry expertise and a customer-centric mindset, Endava consults and partners with customers to create technological solutions that fuel transformation and empower businesses to succeed in the AI-driven digital shift. From ideation to production, it supports customers with tailor-made solutions at every stage of their digital transformation, regardless of industry, region or scale.
Endava’s clients span payments, insurance, finance and banking, technology, media, telecommunications, healthcare and life sciences, mobility, retail and consumer goods and more. As of December 31 2024, 11,668 Endavans have helped clients break new ground across locations in Europe, the Americas, Asia Pacific and the Middle East.
About NDF: The National Development Fund (NDF) plays a pivotal role in driving economic and social development in Saudi Arabia by enabling financial institutions and supporting strategic projects aligned with Vision 2030.
