Saudi Arabia’s Public Investment Fund Eyes Minority Stake in DAZN

Saudi Arabia’s Public Investment Fund (PIF) is reportedly close to acquiring a minority stake in sports streaming service DAZN. According to sources from Bloomberg and the New York Times, the sovereign wealth fund is in discussions to invest 10% of DAZN for approximately US$1 billion.

The PIF has been linked to Sir Len Blavatnik’s venture for over a year, though the fund had previously denied any financial involvement with the broadcaster.

DAZN already has established ties to Saudi sports, including the Saudi Pro League, tennis matches backed by Saudi interests, and boxing events. The company, which was launched in 2007, is projected to break even this year after accumulating $5 billion in losses.

In December, DAZN was announced as the broadcast partner for the 2025 FIFA Club World Cup, a prestigious competition supported by football’s governing body. Additionally, DAZN revealed plans to acquire Australian pay-TV broadcaster Foxtel from its majority shareholder News Corp and minority shareholder Telstra for $2.2 billion.

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