LG continues to elevate the home experience in the Middle East, blending cutting-edge technology with unwavering reliability to create a seamless and premium lifestyle.
Dubai, United Arab Emirates, March 17, 2025 – LG Electronics (LG) is setting a new standard for home living, seamlessly integrating innovative technology with the dependable performance consumers expect. From intuitive smart home solutions to premium appliances designed for modern living, LG is enhancing the daily lives of its customers. Understanding that the modern home is more than just a living space – it’s a hub for connection, entertainment, and personal expression – LG’s smart home technology is designed to be intuitive and user-friendly, seamlessly integrating into the rhythm of daily life. LG’s commitment to innovation is no more evident than in its range of smart appliances, designed to simplify tasks and enhance convenience. LG ThinQ technology allows owners to control and monitor their appliances remotely, offering unparalleled flexibility and peace of mind. Whether it’s preheating the oven on the way home from work or starting a load of laundry from the comfort of the couch, LG’s smart home solutions put control at your fingertips. Beyond smart technology, LG is dedicated to providing premium appliances that are built to last. LG refrigerators with InstaView Door-in-Door technology offer both style and functionality, while LG washing machines with AI Direct Drive technology deliver optimal cleaning performance while protecting delicate fabrics, promoting quality and durability in its appliances that ensure they will be a reliable part of any home for years to come. And it’s not just local plaudits and popularity LG earns. Its global reputation for reliability is further underscored by its performance in independent assessments, having achieved a resounding victory in the latest Consumer Reports appliance reliability rankings. Outperforming its biggest competitors across major product categories in the US market, LG secured the number two spot outright. Consumer Report’s sixth annual Appliance Brand Reliability Rankings show how reliable a brand is relative to another across multiple appliance types: refrigerators, dishwashers, over-the-range microwaves, ranges, cooktops, wall ovens, washing machines, and dryers. The results are based on survey data collected from the independent product testing organization’s members on 417,629 kitchen and laundry appliances purchased new between 2013 and 2023. LG secured the number two spot outright. LG is committed to continuously pushing the boundaries of innovation, delivering products that enhance the lives of its customers in the Middle East, and around the world.
About LG Electronics, Inc.
LG Electronics is a global innovator in technology and consumer electronics with a presence in almost every country and an international workforce of more than 74,000. LG’s four Companies – Home Appliance Solution, Media Entertainment Solution, Vehicle Solution, and Eco Solution – combined for a global revenue of over KRW 82 trillion in 2023. LG is a leading manufacturer of consumer and commercial products ranging from TVs, home appliances, air solutions, monitors, and automotive components and solutions, and its premium LG SIGNATURE and intelligent LG ThinQ brands are familiar names the world over. Visit www.LGnewsroom.com for the latest news.
