stc Sponsors ‘Sayef Expo’ to Empower Kuwaiti SMEs and Showcase Advanced Digital Solutions

Kuwait Telecommunications Company – stc, a leading digital services provider driving Kuwait’s digital transformation, sponsored the three-day ‘Sayef Expo,’ which featured over 30 Kuwaiti brands and SMEs specializing in summer services and activities. The sponsorship supports stc’s ongoing commitment to empowering local businesses under its “Weyak” umbrella program.

The expo showcased products and services across retail, technology, health, and lifestyle sectors. At its interactive booth, stc engaged visitors with activities, exclusive giveaways, youth line package promotions, and demonstrations of its recently launched 5G Advanced network, reinforcing Kuwait Vision 2035’s goals for enhanced digital experiences.

Students attending the event had the opportunity to register for stc’s annual summer internship program, which offers training in photography and editing, cybersecurity, and specialty coffee preparation in partnership with the Coffee app. Each course spans one week with theoretical and practical lessons, providing young talents exposure to telecom and ICT career paths.

stc emphasized that sponsoring the Sayef Expo aligns with its mission to support local startups, SMEs, and the entrepreneurial ecosystem. Through such initiatives, stc aims to foster innovation, strengthen community ties, and enable Kuwaiti businesses to thrive in the digital economy.