MYCRANE, the global digital platform for crane rental and equipment procurement, has been appointed the Digital Innovation Partner for the Heavy Equipment Connect Forum & Expo 2026 (HEC). The government-backed event, taking place from February 2–4, 2026 at Dhahran Expo in Dammam, reflects Saudi Arabia’s $1 trillion industrial transformation under Vision 2030.
Organized under the patronage of the National Industrial Development Center (NIDC), HEC aims to position the Kingdom as the region’s premier hub for heavy machinery innovation, bringing together global manufacturers, industrial investors, policymakers, and construction leaders. The event will feature over 45,000 square meters of indoor and outdoor exhibition space, including a live demo zone showcasing heavy equipment in action.
As the event’s Digital Innovation Partner, MYCRANE will lead the development of smart registration systems, digital matchmaking tools, and attendee engagement technologies to connect OEMs, contractors, and suppliers more efficiently. The platform’s role underscores the increasing importance of digital tools in modernizing industrial operations and enhancing access to equipment across markets.
MYCRANE CEO Andrei Geikalo emphasized that technology is now essential to the future of heavy equipment procurement and industrial efficiency. Exhibitors at HEC include leading brands such as Zahid Group, SANY, Zoomlion, Saudi Diesel, WOLFFKRAN, and XCMG.
The partnership reinforces Saudi Arabia’s commitment to innovation, localization, and smart industrial solutions, further supporting Vision 2030’s goal of building a competitive, technology-driven industrial economy.
