e& reported strong financial and operational performance in the first half of 2025, reinforcing its position as a global technology group driving large-scale digital transformation across the UAE and international markets. Consolidated revenue reached AED 34.9 billion, up 23.3 percent year on year, while net profit rose sharply to AED 8.8 billion, reflecting growth of 60.7 percent compared to the same period in 2024. EBITDA increased to AED 15.4 billion, up 18.8 percent year on year, with a margin of 44.1 percent, underscoring strong operational efficiency.
In the UAE, e& UAE’s subscriber base grew to 15.5 million, supported by sustained demand for advanced connectivity, AI-enabled services, and customised digital experiences across consumer and enterprise segments. Network leadership remained a core pillar, with the UAE maintaining its global number one position in fibre-to-the-home coverage at 99.5 percent and ranking first worldwide for overall and 5G mobile download speeds, according to Ookla. e& UAE also became the first operator in the region to commercially launch 5G network slicing for enterprise customers, enabling dedicated connectivity for sectors including manufacturing, ports, and public safety.
A major infrastructure milestone during the period was the launch of the Sovereign Launchpad in partnership with AWS and the UAE Cyber Security Council, enabling full data sovereignty and secure cloud adoption. Valued at more than US$1 billion, the initiative is expected to play a significant role in supporting the UAE’s digital infrastructure ambitions. e& also advanced its AI strategy through partnerships with Qualcomm, IBM, Microsoft, and academic institutions, implementing more than 1,100 AI use cases across telecom, digital services, and enterprise operations.
The Group strengthened its long-term technology roadmap through the launch of a 6G research programme with New York University Abu Dhabi and the publication of a strategic report outlining e& UAE’s vision for the 6G era. Additional initiatives included the rollout of AI governance frameworks, the expansion of the AI Academy to upskill employees, and the graduation of new cohorts from the AI Graduate Programme.
Beyond connectivity, e& continued to scale its digital services ecosystem. In fintech, e& money recorded strong growth in users and transaction volumes, while Wio Bank expanded its presence among consumer and SME segments. In media and entertainment, STARZ ON surpassed 10 million installs and strengthened its sports content portfolio, while evision expanded into original content production. Digital lifestyle services also saw strong momentum, led by Careem’s rapid growth and increased adoption of AI-driven operations.
Enterprise digital transformation remained a key focus, with new initiatives spanning smart manufacturing, AI training for executives, virtual health services, customer engagement platforms, and secure communications. e& also deepened its role in public-sector digitisation through partnerships supporting smart mobility, public safety, digital wellbeing, and early warning systems.
The period was marked by multiple international recognitions, including e& being named the world’s fastest-growing brand by Brand Finance, achieving a AAA brand rating, and receiving top-tier recognition under the Dubai AI Seal. These achievements reflect the Group’s continued focus on performance, innovation, and customer-centric transformation across its expanding digital ecosystem.
