GoChat Messenger Wins Technology Excellence Award for AI-Driven Innovation

e& UAE has once again demonstrated its commitment to technological innovation through its GoChat Messenger, which recently took home the Digital – Technology category win at the Middle East Technology Excellence Awards 2024. This recognition highlights the app’s role in transforming digital communication and offering users an enriched, cutting-edge experience.

GoChat Messenger is more than just a voice and video calling app. Launched in 2022, the app has rapidly become a favorite, boasting over ten million downloads worldwide. It provides users with free, high-definition global calls, enabling seamless communication across the globe. Beyond communication, GoChat also offers entertainment through a variety of games, access to the latest news and events, and a range of home services that enhance its functionality.

What sets GoChat apart is its collaboration with e& money, the fintech arm of e& life, enabling the integration of secure payments services within the app. Users can easily manage local and international money transfers to over 200 countries, pay bills, make donations, and more, all through a simple registration process using their Emirates ID or by logging into their e& money account.

Khaled Elkhouly, Chief Consumer Officer at e& UAE, expressed his pride in the app’s evolution: “As GoChat Messenger continues to evolve, its comprehensive and inclusive approach underscores its role as an example of technology’s ability to reshape modern communication and digital experiences. Our users enjoy a seamless journey through an interface that blends innovation, inclusivity, and ease of use, resulting in an unrivalled digital experience.”

Among GoChat’s most innovative features is the integration of GoChat GPT, a cutting-edge AI tool that exemplifies the transformative potential of artificial intelligence in digital communication. This feature allows users to leverage AI-powered assistance directly within their conversations, enhancing engagement and user experience.

To further boost user interaction, GoChat introduced a dynamic rewards programme. Users can earn coins through daily activities on the app, which can then be redeemed for various perks, including mobile data, recharge bonus credit, VIP perks, and exclusive stickers, ensuring that their experience remains engaging and rewarding.

GoChat Messenger’s user-friendly design, which only requires a mobile number for access, has contributed to its rapid adoption and popularity. It has successfully blended convenience, innovation, and entertainment into one platform, positioning itself as a leader in the digital communication space.

The Middle East Technology Excellence Awards recognizes pioneers in technological innovation within the region, honoring companies, initiatives, and leaders that have utilized advanced technologies to drive business success. GoChat Messenger’s win is a testament to its significant contribution to the evolution of the telecommunications industry.

About e& UAE
e& UAE, the telecom arm of e&, is dedicated to delivering value to its stakeholders, providing an unparalleled customer experience, and optimizing business performance for sustainable growth. The company leverages world-class technologies to expand digital services and meet the evolving demands of modern consumers, from health and insurance to gaming.

e& UAE continues to strengthen its leadership as a digital telco, championing innovation in a hyper-connected world and driving growth in new areas such as private networks, autonomous vehicles, and artificial intelligence. To learn more about e& UAE, visit: etisalat.ae.

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