Egyptian quick-commerce (q-commerce) startup Rabbit has announced a new funding round to fuel its expansion into Saudi Arabia, marking a key milestone in its regional growth strategy. While the investment amount remains undisclosed, it is led by existing investors along with a group of Gulf-based venture capital firms. The funding will support Rabbit’s entry into Riyadh and Jeddah, two of Saudi Arabia’s fastest-growing urban hubs. Key investors in this round include Raed Ventures, Global Founders Capital, and a new strategic partner based in the Kingdom.
Founded in 2021, Rabbit pioneered the q-commerce model in Egypt, offering ultra-fast delivery services—often within 20 minutes—for groceries, personal care products, and household essentials. The startup’s technology-driven logistics platform and hyper-local fulfillment centers have helped it build a loyal customer base in Cairo and Alexandria.
Ahmed Yousry, CEO and co-founder of Rabbit, described the move into Saudi Arabia as a natural progression, given the country’s rapidly growing e-commerce sector and its tech-savvy, young population. “Saudi Arabia is experiencing a surge in demand for faster, more reliable delivery services. With this new funding, we’re excited to bring Rabbit’s magic to a whole new audience,” Yousry said.
As part of its expansion strategy, Rabbit plans to set up localized micro-fulfillment centers and launch a dedicated Saudi mobile app tailored to the local market’s needs and preferences. The company also aims to hire locally, tapping into Saudi Arabia’s growing pool of tech and operations talent.
This expansion comes at a time when the Middle East’s q-commerce sector is booming, driven by changing consumer behavior and a growing demand for immediate, digital-first shopping experiences. Analysts predict that the Saudi Arabian market will grow by over 20% annually in the coming years.
“Rabbit’s ability to optimize operations while maintaining an exceptional customer experience gives it a strong competitive edge in new markets,” said Omar Almajdouie, founding partner at Raed Ventures. “We’re excited to support their next phase of growth.”
With this expansion, Rabbit joins a growing number of Egyptian startups building a regional presence, further integrating the MENA startup ecosystem. Rabbit is expected to begin operations in Saudi Arabia by Q3 2025, starting with pilot programs in Riyadh and Jeddah before expanding to additional cities.
