Qatar Airways Launches AI-Powered Virtual Cabin Crew Member, Sama, to Revolutionize Digital Marketing

Qatar Airways has launched its first AI-powered virtual cabin crew member, Sama, at ITB Berlin 2024. Active on Instagram, Sama will provide personalized travel recommendations, engage users with destination content, and promote sustainability efforts. This initiative marks a significant shift toward AI-driven marketing in the airline industry.

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Sri Lanka Advances with Digital ID Project, Secures Biometric Hardware for National Rollout

Sri Lanka is progressing with its SL-UDI project, procuring biometric hardware to transition national IDs to digital formats. The project, supported by India and international donors, will improve government services and reduce corruption. It includes biometric data collection, secure digital payments, and integration with government institutions.

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Oman Broadband and ST Engineering Collaborate on Smart City Initiatives for Oman Vision 2040

Oman Broadband Company and ST Engineering have partnered to develop smart city solutions in Oman, supporting the country’s digital transformation under Oman Vision 2040. The collaboration will focus on advanced fibre-optic infrastructure, smart mobility, and sustainable urban development, aiming to position Oman as a regional hub for technology and innovation.

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Ministry of Education Launches Digital Fingerprint System to Streamline Employee Attendance

The Ministry of Education has launched the first phase of its digital fingerprint system for employee attendance, using facial recognition and GPS technology. This system simplifies attendance tracking, boosts transparency, and enhances efficiency. The second phase will extend the system to all employees, including school administrations.

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