Dubai, UAE: du, part of Emirates Integrated Telecommunications Company (EITC), and e& UAE have announced a strategic collaboration with Nakheel, a Dubai Holding member, to provide advanced telecom services and enhance ICT infrastructure in new developments. This partnership, under the Taawun infrastructure deployment initiative, aims to deliver essential telecommunications infrastructure across Nakheel’s key projects.
Fahad Al Hassawi, CEO of du, expressed excitement about the collaboration, stating, “We are committed to enhancing the digital experience for Nakheel and its customers. By offering tailored services, we aim to drive the UAE’s economic, social, and digital transformation.”
Abdulla Al Mana, General Manager of e& UAE, highlighted the partnership’s focus on innovation, saying, “Our collaboration with Nakheel represents a shared commitment to advancing the UAE’s telecom sector, delivering best-in-class services that empower societies and drive digital transformation.”
Nakheel, renowned for its transformative projects that have helped shape Dubai into a global destination, will benefit from this partnership as du and e& provide telecom services to its growing range of developments. Khalid Al Malik, Managing Director of Dubai Holding, emphasized the importance of this collaboration, noting, “This partnership reinforces our commitment to offering world-class services to our residents, enabling them to connect and engage with the wider world efficiently.”
The Taawun initiative ensures healthy competition at the retail service level between du and e&, allowing both operators equal access to offer fixed services. This approach is aligned with the UAE government’s vision for smart infrastructure development, promising end-users exceptional telecom services and a broader range of options.
About du
du, under Emirates Integrated Telecommunications Company (EITC), is a key player in the UAE’s digital transformation, offering innovative telecom solutions across consumer and enterprise segments, including smart city infrastructure, enterprise ICT solutions, and home entertainment.
About e& UAE
e& UAE, the telecom arm of e&, focuses on maximizing stakeholder value and delivering unparalleled customer experiences. The company leverages advanced technologies to offer digital services beyond core telecom, including health, insurance, and gaming, and continues to lead in areas such as private networks, autonomous vehicles, and AI.
About Nakheel
Nakheel, a member of Dubai Holding, is a leading master developer with a portfolio of iconic projects, including Palm Jumeirah. Nakheel’s developments span 15,000 hectares and accommodate nearly 740,000 people, playing a pivotal role in realizing Dubai’s vision.
