Adcom Leo Burnett had a stellar performance at the 2025 Effie Pakistan Awards, securing the highest number of awards with 3 Gold, 7 Silver, and 2 Bronze Effies. The agency was also crowned Agency Network of the Year, cementing its position as a leader in the industry.
These wins span multiple categories, including tech, fashion, agriculture, and telecom, with impactful campaigns at various touchpoints. Notable highlights include driving innovation with Samsung, crafting a distinctive fashion narrative for Alkaram, and celebrating local talent with PTCL. The agency’s work is defined by creating campaigns that resonate with today’s audience.
Imran Syed, CEO of Adcom, reflected on the challenges of today’s dynamic environment, stressing the need for impactful, purposeful work. “We’re here to help brands show up with purpose — authentic, valuable, and in tune with what matters today,” Syed said. He expressed confidence that his team, along with their clients, is already focused on the next Effie Pakistan.
